Free in-browser ad blocking
Adblock Plus provides free ad blocking in browsers with all of our extensions and apps. You can find the browsers we support and steps for installing our software here: How to download and install Adblock Plus.
Premium upgrade
The Adblock Plus desktop extension (Chrome, Firefox, Edge, and Opera) and the Adblock Plus iOS app both provide Adblock Plus Premium: All about Adblock Plus Premium.
Adblock Plus Premium is an optional upgrade. It includes additional user-requested blocking options that require more development resources.